BUSINESS MANAGEMENT AND REGULATORY ISSUES
Academic year and teacher
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- Versione italiana
- Academic year
- 2017/2018
- Teacher
- EMIDIA VAGNONI
- Credits
- 6
- Didactic period
- Secondo Semestre
- SSD
- SECS-P/07
Training objectives
- The Unit aims at deliver the basics required to develop awareness and abilities with regard to the firms' actions. Beyond, the development of knowledge about the organizations' dimension and functions, the Unit allows students at developing the main pathway for decision making understanding in firms' life. Finally, with regard to a profit entrepreneurial context, students will know how to analyze costs' structure, to determine the break even point, to make a short analysis of the financial situation, how to define prices, and to define the strategic planning' steps.
Prerequisites
- Basics of maths and descriptive statistics are required.
Course programme
- Section 1 - The Biotech sector (12 hours about)
The economic activities
The role of R&D activities
The steps of the R&D process
The economic settings and biotechnologic one:
Definition and classification of biotech
Biotech spinneret
Biotech and economic development
Successful firms in the biotech industry
Analysis of the biotech sector's performance trends in Italy and abroad
Section 2 - The Firm (24 hours about)
Defining the firm vs public and non for profit organizations
Innovation based start-up and spin-off
The business model
Organizational models based on H Mintzberg classification (simple model, burocratic model, matrix model, projects' based organizational model, etc)
Staff and line unit in the organizational model
Firm's function: R&D, marketing, manufacturing, management, supply
Economics, efficiency and effectivenss: managerial criteria
Costing and classifications (variable and fixed costs, direct and indirect costs, controllable costs, marginal costs, sunk costs, standard cost)
R&D Costs
Introduction to financial reporting
Intangible assets and strategic management of the firm: the intellectual capital
Section 3 - Regulatory issues (12 hours about)
Hi tech district and Cluster in the national and international frame
Intellectual property
Patenting
Exploiting the intellectual property
License in and license out agreements
case studies related to competition strategies based on regulatory tools
Quality: accreditation process and certification Didactic methods
- Teaching methods include:
Traditional lectures
Exercises related to break even point, operational leverage, cost accounting, financial report.
Examples of strategy definition, licensing, social report, business plan.
Traditional lectures are mainly directed at basic knowledge transfer.
Exercises aims at developing the ability to work out some technical issues, and applying managerial and accounting techniques.
Case sudies are used to develop the ability of the students to use the acquired knowledge to increade their understanding of the firms' choices. The case studies will require an active participation by the students. Learning assessment procedures
- Students' assessment is based on:
- a written exam, organized in about 30 multiple choices.
Written exam aims at assess the knowledge acquired by the students. Close text will be assessed with equal point for each question; furthermore any not replied close text will be considered as if wrong. Reference texts
- - M. Benassi (2004), Economia e Gestione d'Impresa, Cedam, Padova.
OR
- (2017) Economia e Gestione d'Impresa, McGraw-Hill Education.
OR
- Other textbook chosen in the field "Economia e Gestione d'Impresa".
- R. Vona (2008) Management delle biotecnologie. Competizione, innovazione e sviluppo imprenditoriale. Franco Angeli, Milano
- Teaching materials (case studies, articles) used during lectures.
