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APPLIED ECONOMICS FOR BUSINESS SCIENCES

Academic year and teacher
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Versione italiana
Academic year
2018/2019
Teacher
GIORGIO PRODI
Credits
9
Curriculum
Professioni e amministrazione d’impresa
Didactic period
Primo Semestre
SSD
SECS-P/06

Training objectives

Aim of this course is to give students analytic instruments developed in Economics that support business strategies and sector analysis.

Prerequisites

None

Course programme

the course is divided in sections:
Business strategy
Supply Chain management
Innovation
New markets
Some seminars will analise topics developed in different sections

Didactic methods

lectures, seminars, and case studies

Learning assessment procedures

for students that follow lectures: written examination, home works, and presentation of papers in the classroom
not attending: written examination

Reference texts

program for students that follow classroom activities
papers discussed in class and available on the course web site.
Brandenburger, A. and B. Nalebuff, "Co-opetition", Doubleday Currency.
Pankaj Ghemawat, "Games Businesses Play" MIT Press (1-3,7).
Spina, G. "La Gestione dell’impresa",Rizzoli Etas cap.(9),14-17

program for non-attending students
booklet in Co-opetition (on the web site)
Pankaj Ghemawat, "Strategie aziendali e contesti competitivi", cap. 4,5 Carrocci editore.
John Ravenhill “Economia politica globale”, Guerini scientifica 2013 cap. 3,5,8,9,10,11
Spina, G. "La Gestione dell’impresa",Rizzoli Etas cap.8,9,14-17.