WORKSHOP OF COMUNICATION DESIGN (Partizione B)
Academic year and teacher
If you can't find the course description that you're looking for in the above list,
please see the following instructions >>
- Versione italiana
- Academic year
- 2021/2022
- Teacher
- GIULIA PELLEGRINI
- Credits
- 13
- Didactic period
- Primo Semestre
- SSD
- ICAR/13
Training objectives
- The Communication Design Workshop proposes a didactic pathway to enable students to acquire theoretical knowledge, methodologies and operational tools for the design of communication artefacts.
The course introduces students to the basic elements of graphic design, visual perception and editorial graphics (typography, composition, printing ...) aimed at the definition and prototyping of editorial and product artefacts.
The programme is outlined but, at the same time, it is open and available to accept variations and enrichments according to the in-progress acquisitions and specific opportunities that will emerge from the theoretical lessons, the collective moments of debate and the project activities. Prerequisites
- The Communication Design Laboratory, first design experience carried out by students newly enrolled in the degree course, does not require specific prerequisites in the use of computer systems.
Course programme
- The educational objective of the course for A.Y. 2021-2022 is the design of a series of communication artefacts, involving the creation of various elements such as: a publication cover, a layout grid, the study and use of fonts, the selection and evaluation of images, and the drafting of content.
Students are required to develop the ability to elaborate both on the intrinsic characteristics of the individual artefacts - material (supports) and immaterial (contents) - and on the relations that can be established between products and users. Students will be called upon to play the role of author of the contents and graphic designer of the project, of the research (texts and images on the theme assigned by the lecturer) and of the container (editorial artefact). Didactic methods
Learning assessment procedures
Reference texts
- REFERENCE TEXTS
Franco Achilli, Fare grafica editoriale, Firenze, Editrice Bibliografica, 2018, pp. 175.
Ellen Lupton, Caratteri, testo, gabbia. Guida critica alla progettazione grafica, Bologna, Zanichelli,
2010, pp. 192.
Massimo Vignelli, The Vignelli Canon, Baden, Lars Muller Publishers, 2010, pp. 110.
Gavin Ambrose, Paul Harris, Il libro del layout, Bologna, Zanichelli, 2016 (I ed. 2009), pp. 208.
Daniele Baroni, Maurizio Vitta, Storia del design grafico, Milano, Longanesi, 2007, pp. 335.
Michele Spera, Abecedario del grafico. La progettazione tra creatività e scienza, Roma, Gangemi Editore, 2005, pp. 541.
Jan Tschichold, La forma del libro, Milano, Edizioni Sylvestre Bonnard, 2003, pp. 186.
RECOMMENDED TEXTS
Francesco Trabucco, Design, Torino, Bollati Boringhieri, 2015, pp. 139.
Riccardo Falcinelli, Critica portatile al visual design: da Gutenberg ai social network, Torino, Einaudi, 2014, pp. 321.
Simon Garfield, Sei proprio il mio typo, Milano, TEA, 2015 (ed. or. 2010), pp. 364.
Sergio Polano, Pierpaolo Vetta, Abecedario. La grafica del Novecento, Milano, Electa, 2002, pp. 247.
